We’re excited to announce a new feature that expands Paragon’s Collaboration Center to focus on the needs of prospective sellers. The new feature is called My Home Wealth, and is powered by a new innovative AI-based product called Homebot. Homebot will provide home wealth strategies directly to buyers, sellers, and prospective home sellers within the Collaboration Center. This is a big step forward to empower agents to better support consumers that may be looking at selling their existing home, but have not yet listed it with their agent.
With Homebot, we’re able to share content in the Collaboration Center that will allow a homeowner to see home wealth management tips throughout the life cycle of their home.
Homebot provides a wealth of information to a consumer about their existing home and mortgage. It uses advanced analytics to provide valuable insights that were previously unavailable in a mobile-friendly fashion. It provides more than just values, but real insight into your existing home including:
Existing loans on their home
How to save on interest payments
Down payment for an investment property or move-up home
Area rents via AirBnB
Leveraging Paragon’s Collaboration Center integration, Homebot will become your most valued homeowner marketing tool. Inside of Paragon, you’ll be able to enroll contacts into Homebot’s monthly email digests, providing home wealth management tips specific to their home. With a 70% monthly open rate, Homebot will service long term clients and generate new and repeat business.
Homebot also provides you with a lead-generating landing page and integrated social media marketing. Homebot is valuable for your past clients, providing them ongoing insights into their home and ensuring you are top of mind should they decide to move up to another home.
The information in Homebot will provide much needed home wealth guidance for your clients throughout the entire life cycle.
We have seamlessly integrated this tool into the Collaboration Center to provide you with a consistent user experience.
Enroll contacts into Homebot from the contact record
New “My Home Wealth” section in Collaboration Center
Buyers can sign up to get a home report
Homeowners can view latest Homebot report
Single Sign On link under Resources
Collaboration Center becomes full life cycle tool
Paragon has long been a very popular tool to service buyers, now we’re providing a cutting edge feature to market sellers. With the Homebot integration, you will be delivering a whole new service level to your clients and prospects. Homeowners love the service so much, they will actively invite friends and family to register and generate new referral business to you. To sign up for Homebot, log into Paragon, click on the “Resource” tab and select “Get Homebot.”